Growth marketing advice isn’t just for start-ups; it’s becoming the standard for the entire marketing industry.
Whether you’re a brand new company or an established enterprise, everyone needs to learn how to grow their business. Vasil Azarov, CEO of Startup Socials, shares useful growth marketing advice from industry experts in his article, “45+ Growth Marketing Lessons from Top Industry Leaders.”
Brand
“Quality service, quality product, and fair prices. That combination will always attract people. But more than that, it will inspire them to pass your name along to their friends, too. On Facebook, in person – everywhere. People love to tell their friends about great deals from quality businesses. And in today’s world of instant reviews and “search-about-you-first” consumer behavior, it’s critical that your entire footprint says quality. No one marketing tactic will build your business. No one product will solve your revenue issues. In the long run – and business is always a long game – quality wins.” Duane Forrester, VP Organic Search Operations, Bruce Clay, Inc.
Process
“Don’t be afraid to fail. The only true failure for a lean startup is not trying new things. Nobody gets it right the first time – even if they say they did. Try. Fail. Learn. Repeat. But do it fast! That’s the lean approach.” Martyn Crew, Founder and CEO, Bootstrap Marketing
Even with the best advice in the world, it’s not enough unless you actually take action to move forward. Growth marketing is constantly changing and it’s not a job that can be automated. You have to stay current and continue learning in order to succeed.