Powerful Virtual Reality Video Content Drives Dealership Digital Presence

Hawthorne Cat needed a wow factor to debut the new Cat 323 Excavator with Cat Grade 3D Assist. What better way to captivate equipment buyers than to put them in the driver’s seat? Check out our state-of-the-art, virtual reality video that demonstrates the new machine features from the operator’s perspective. Watch it on your smartphone from every angle to experience the full 360-degree VR video effect. Want more? Get our on-the-scene 2D video from the Hawthorne Cat Demo Day Event to witness customers exploring the latest Cat machines.

High-quality, engaging video content marketing helps dealerships distinguish their digital brands by cutting through the online clutter and inspiring customers during the early evaluation phase of the purchasing cycle.