With the holiday shopping season upon us, many of us are recalling that Target was the victim of the second-largest hacking in history last year, right around the holidays. So it comes as no surprise that a Gallup survey published in October says that 69 percent of people living in the U.S. worry about the…
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In Susan Etlinger’s latest TED Talk, she discusses how big data leads to big societal fears as well as how to understand and manage them. The talk begins with a reference to Neil Postman’s book, Amusing Ourselves to Death, that cites the dystopian-world views of Orwell and Huxley. For all the good things technology has…
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Smart home technology solutions have dramatically grown in popularity including home security footage, alarms, etc., but can these also be used against you? Smart home systems allow customers to control lighting, thermostat, recored home security footage and alarms directly from a computer, tablet or smartphone. Smart home users should be aware of the potential hidden…
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Collecting personal data from consumers has long been a controversial topic. Whether or not to regulate big data is another one. Recently, we covered the article, “Big Data is Secretly Scoring You” in our blog that discussed the various types of personal data that is being secretly collected and sold to marketers. Consumer data profiles…
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Your credit score is a powerful tool that businesses use to measure your creditworthiness. However, big data could be ranking you on more than just your credit. Your credit score is based upon credit history and your ability to pay back debt and loans. Companies use credit scores to determine if you are financially responsible…
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