Top SEO Ranking Factors

Top SEO Ranking Factors for 2025

The quest to unlock the mysteries of Google’s top SEO ranking factors continues. *This SEO ranking factors article was updated on December 6, 2024 to represent current SEO trends and best practices. Search engines continually update their ranking algorithms to complement advances in technology and improve return results. Google currently uses about 200 factors when…

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SEO Audit Tool

Add an SEO Audit Tool to Your Digital Strategy

Make sure your digital strategy is on track with consistent website audits using an SEO audit tool. Performing regular SEO audits is essential for staying on top of the major issues that could be damaging your site’s visibility and ranking. Moz Site Crawl is an SEO audit tool that crawls your site every week searching for…

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SEO Content Audit

Most Common Website Mistakes Learned from an SEO Content Audit

At Parallel Interactive, we get a little obsessive about our clients’ SEO strategy. Before any new website content is created, we first conduct an SEO content audit. Why? Because good content is a crucial part of making sure you end up on top of a search engine results page (aka SERP). Great content keeps visitors…

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